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Is Facebook getting old?
Is Facebook getting old? It’s a question that we’ve been asking ourselves recently. At 13 years old, and with over one billion users, will our love affair with Facebook ever end? Perhaps it will last...
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Christmas Advert Campaigns
Christmas Advert Campaigns: the big retailers did OK, but Westjet airlines won the day “Christmas time, mistletoe and wine, Which means it must be advert time (again)” We’d all be forgiven for feeling...
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SEO Reporting News: Google Webmaster Tools Launches Exact Data – A Quick Look...
In this post I will be looking at some interesting news that affects SEO reporting: New Google Webmaster Tools (GWT) non-rounded data A quick look at using GWT data to find the brand vs non-brand...
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Google Webmaster Tools Missing Data? Get Your GWT Data Back!
Why would an account switch from showing three months historical data one day, and then display almost zero data? Where was our missing Google Webmaster Tools (GWT) Query Click data? We delved in to...
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Introducing Trackpal Quantum, Our Drone Strategy, And More!
Here at Trackpal, we like to keep our customers informed of the latest developments in data processing & reporting. After a (soon to be announced) partnership with one of the largest quantum...
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The Right To Be Forgotten?
The EU seems to be a bit hit and miss when it comes to internet legislation. The EU’s cookie directive has left website owners confused as to what they’re supposed to do. In the area of privacy, net...
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The Measurefest 2014 Tool Awards
Welcome to the 2014 Measurefest Tool awards! A top ten styled award ceremony for the bits of technological kit talked about by the speakers of Measurefest, not these kinds of tools or even these ones,...
View ArticleGoogle Search Console (or the tool formerly known as GWT)
Finally, after many promises and hints, Google have released an update to their Google Search Console API to give access to the Search Analytics feature they introduced earlier this year. The question...
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Visualising Data #2 – Three Unique Visualisations
Welcome to round two of visualising data. In round one we looked at how creativity improves a visualisation. In this installment, I’ve picked three visualisations that show good stories and also have...
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Excel Work That Will Blow Your Mind
When people generally think of Excel they don’t envisage a motion simulator of our solar system’s planets or being able to play a quick game of Pong! Chances are that what comes to mind is a...
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